Poniżej masz kompletną wersję Privacy Policy do skopiowania i wklejenia, już z Google Analytics i Meta Pixel, pod domenę explorebykids.com, Tpay oraz sprzedaż produktów cyfrowych.

PRIVACY POLICY

Last updated: 18 August 2026

1. Data Controller

The website https://explorebykids.com and the online store available through the website are operated by:

Explore By Kids
Lisegårdsvænget 37
4030 Tune
Denmark
CVR No.: 42474835
E-mail: info@explorebykids.com

For the purposes of applicable data protection legislation, including the General Data Protection Regulation (EU) 2016/679 ("GDPR"), Bygg & service is the data controller responsible for the processing of personal data.

2. Personal Data We Collect

Depending on how you use our website and online store, we may process the following personal data:

• first and last name;

• e-mail address;

• billing information;

• company name and business information, where applicable;

• billing address, where required;

• order number and order history;

• information about purchased digital products;

• payment and transaction information;

• information provided when contacting us;

• information necessary to handle complaints and customer support;

• technical information relating to the use of our website;

• IP address and information concerning the device and browser used;

• information collected through cookies and similar technologies.

We only collect personal data that is necessary for the relevant purpose.

3. Purposes of Processing Personal Data

We process personal data for the following purposes.

3.1 Processing and Fulfilling Orders

We use personal data to:

• process and fulfil orders;

• confirm purchases;

• deliver purchased digital products by e-mail;

• communicate with customers regarding their orders;

• provide customer support;

• handle complaints, refunds and other matters related to purchases.

3.2 Payments

We use personal data necessary to process payments for products purchased through the Store.

Payments are processed through the external payment provider Tpay.

The payment provider may process information necessary to authorise and complete the transaction.

We do not store the Customer's complete payment card details.

3.3 Legal and Accounting Obligations

We may process and retain personal data where this is necessary to comply with applicable legal, accounting, tax or other statutory obligations.

3.4 Website Operation and Security

We may process technical information, including IP addresses and information about devices and browsers, where necessary to:

• operate and maintain the website;

• ensure website security;

• prevent fraud and abuse;

• detect and investigate technical problems;

• protect our rights and property.

3.5 Website Analytics – Google Analytics

We use Google Analytics, a web analytics service provided by Google, to understand how visitors use our website and to improve its functionality, content and user experience.

Google Analytics may collect information such as:

• information about the device and browser used;

• approximate geographical information;

• pages visited;

• time spent on the website;

• traffic sources;

• interactions with the website;

• information about purchases and conversions, where applicable;

• online identifiers;

• cookie-related information.

Google Analytics uses cookies and similar technologies to distinguish visitors and analyse website usage.

Where required by applicable law, Google Analytics will only be activated after the visitor has provided the appropriate consent through the website's cookie consent mechanism.

More information about how Google processes data can be found in Google's Privacy Policy:

https://policies.google.com/privacy

Information about Google's use of cookies is available at:

https://policies.google.com/technologies/cookies

3.6 Marketing and Conversion Measurement – Meta Pixel

We use the Meta Pixel, provided by Meta Platforms, to measure the effectiveness of our marketing activities, understand how visitors interact with our website and measure conversions resulting from advertising campaigns.

The Meta Pixel may collect information such as:

• information about the device and browser;

• pages visited;

• actions performed on the website;

• information about purchases and conversions;

• IP address and other online identifiers;

• information obtained through cookies and similar technologies.

The information collected through the Meta Pixel may be used to:

• measure advertising effectiveness;

• measure conversions;

• understand how visitors interact with our website;

• create or use advertising audiences;

• improve advertising campaigns;

• improve the relevance and performance of advertisements.

Where required by applicable law, Meta Pixel will only be activated after the visitor has provided the appropriate consent through the website's cookie consent mechanism.

More information about Meta's processing of personal data can be found in Meta's Privacy Policy:

https://www.facebook.com/privacy/policies/

4. Legal Basis for Processing

Depending on the purpose, personal data may be processed on the following legal bases:

• performance of a contract – where processing is necessary to process and fulfil an order;

• compliance with a legal obligation – where processing is required by applicable law, including accounting and tax regulations;

• legitimate interests – including website security, fraud prevention, customer service, protection of legal claims and improvement of our services;

• consent – where applicable law requires consent, including certain cookies, analytics and marketing technologies.

Where processing is based on consent, you may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

5. Payment Service Provider – Tpay

Payments in the Store are processed through Tpay.

When making a payment, the Customer may be redirected to Tpay's payment environment.

Tpay may process personal and transaction information necessary to complete, verify and secure the payment.

The Store does not store the Customer's complete payment card number or other full payment card credentials.

The processing of personal data by Tpay may also be subject to Tpay's own privacy policy and terms.

6. Delivery of Digital Products

The Store sells digital products that are delivered electronically.

The Customer's e-mail address is used to:

• deliver purchased digital products;

• send order confirmations;

• send payment confirmations where applicable;

• communicate regarding the order;

• provide customer support.

The Customer is responsible for providing a correct e-mail address.

If a Customer does not receive a purchased product, they should contact us at:

info@explorebykids.com

7. Data Recipients

Personal data may be shared with third parties where this is necessary to operate the Store, process orders, provide services or comply with legal obligations.

Depending on the circumstances, recipients may include:

• payment service providers, including Tpay;

• hosting providers;

• IT and technical service providers;

• e-mail and electronic communication providers;

• accounting and financial service providers;

• legal and professional advisers;

• government authorities where required by law;

• Google, in connection with Google Analytics and other Google services used on the website;

• Meta Platforms, in connection with Meta Pixel and related advertising and measurement services.

Service providers may process personal data only to the extent necessary to provide their services and, where applicable, under appropriate data processing agreements.

8. International Data Transfers

Some of our service providers may process personal data outside the European Economic Area (EEA).

Where personal data is transferred outside the EEA, we will ensure that the transfer is carried out in accordance with applicable data protection law and that appropriate safeguards are used where required.

Such safeguards may include an adequacy decision, Standard Contractual Clauses approved by the European Commission or other legally recognised transfer mechanisms.

9. How Long We Keep Personal Data

We retain personal data only for as long as necessary for the purposes for which it was collected.

Information relating to orders, payments, invoices and accounting may be retained for the period required by applicable accounting, tax and other legal regulations.

Personal data used for customer support may generally be retained for as long as necessary to handle the relevant matter and, where appropriate, for the period necessary to establish, exercise or defend legal claims.

Personal data processed on the basis of consent will generally be processed until consent is withdrawn, unless another legal basis permits continued processing.

Analytics and marketing information may be retained according to the retention settings and policies of the relevant service providers.

10. Your Data Protection Rights

Under applicable data protection legislation, including the GDPR, you may have the right to:

• request access to your personal data;

• obtain a copy of your personal data;

• request correction of inaccurate or incomplete personal data;

• request deletion of your personal data where legally applicable;

• request restriction of processing where legally applicable;

• object to certain processing activities;

• request data portability where applicable;

• withdraw consent where processing is based on consent.

To exercise your rights, please contact us at:

info@explorebykids.com

We may need to verify your identity before processing certain requests.

Your rights are subject to the conditions and exceptions provided by applicable law.

11. Right to Lodge a Complaint

If you believe that your personal data is being processed in violation of applicable data protection legislation, you may contact us first at:

info@explorebykids.com

You also have the right to lodge a complaint with the competent data protection supervisory authority.

In Denmark, the relevant supervisory authority is:

Danish Data Protection Agency (Datatilsynet)
Carl Jacobsens Vej 35
2500 Valby
Denmark
E-mail: dt@datatilsynet.dk

Website:

https://www.datatilsynet.dk/

12. Cookies and Similar Technologies

The website https://explorebykids.com uses cookies and similar technologies.

Cookies are small text files stored on your device when you visit a website. They may be used to ensure the proper functioning of the website, analyse website traffic, measure advertising effectiveness and improve the user experience.

We may use the following categories of cookies:

12.1 Necessary Cookies

Necessary cookies are required for the proper operation of the website.

They may be used to:

• maintain the shopping cart;

• process orders;

• maintain website security;

• remember technical settings;

• enable payment functions;

• provide other essential website functionality.

Necessary cookies generally cannot be disabled through the website's cookie consent mechanism where they are required for the operation of the website.

12.2 Analytics Cookies – Google Analytics

We use Google Analytics to analyse how visitors use our website.

Analytics cookies may collect information about:

• website visits;

• pages viewed;

• interactions;

• devices and browsers;

• traffic sources;

• approximate location;

• other statistical information.

Google Analytics helps us understand website traffic and improve our Store.

Where required by applicable law, these cookies are activated only after the visitor provides consent.

12.3 Marketing Cookies – Meta Pixel

We use Meta Pixel for marketing and conversion measurement purposes.

Meta Pixel may allow us to:

• measure the effectiveness of advertising campaigns;

• understand how visitors interact with the website after viewing or clicking an advertisement;

• measure purchases and other conversions;

• create or use advertising audiences;

• improve advertising campaigns.

Where required by applicable law, Meta Pixel cookies and similar technologies are activated only after the visitor provides consent.

12.4 Cookie Preferences

When visiting the website, you may be presented with a cookie consent mechanism allowing you to accept or reject non-essential cookies.

You may change your cookie preferences at any time through the cookie settings available on the website.

You may also manage cookies through your web browser settings.

Please note that disabling certain cookies may affect some functions of the website.

13. Children's Privacy

The Store offers children's books and educational materials. The Store is intended for purchases made by adults.

We do not knowingly collect personal data directly from children for the purpose of creating customer accounts or processing purchases.

If a parent or legal guardian believes that a child has provided personal data to us without appropriate authorisation, they may contact us at:

info@explorebykids.com

We will take reasonable steps to investigate and, where appropriate, delete the relevant personal data.

14. Data Security

We use reasonable technical and organisational measures designed to protect personal data against:

• unauthorised access;

• accidental loss;

• destruction;

• alteration;

• unauthorised disclosure;

• other unlawful processing.

However, no method of transmission over the Internet or electronic storage can be guaranteed to be completely secure.

15. Third-Party Websites

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices, content or security of third-party websites.

We recommend reviewing the privacy policies of third-party websites before providing them with personal information.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• changes in applicable legislation;

• changes in the way we process personal data;

• changes to the services used by the Store;

• technical developments;

• changes to the functionality of the website.

The latest version of this Privacy Policy will always be published on:

https://explorebykids.com

The date of the latest update is shown at the beginning of this Privacy Policy.

17. Contact

If you have any questions about this Privacy Policy or the way we process personal data, please contact:

Bygg & service
Lisegårdsvænget 37
4030 Tune
Denmark
CVR No.: 42474835
E-mail: info@explorebykids.com

Website: https://explorebykids.com